Information you need to get your company off the ground.

Catapult empowers startups and small businesses with the practical support, mentorship, and strategic tools needed to launch, grow, and thrive in today’s competitive landscape. By combining tailored programs, deep industry experience, and a collaborative entrepreneurial community, we help founders refine their vision, access funding, and build scalable businesses with confidence.

Whether you’re launching a new idea or expanding an existing venture, Catapult is your partner in turning ambition into sustainable success.

Insights from our industry experts on what is happening and how it affects you.

Launch Sequence is Catapult’s hub for entrepreneurial insights, practical resources, and industry updates. Through newsletters, articles, and curated tools, we share ideas that help founders start, grow, and scale their businesses. Explore guidance, strategies, and real-world knowledge designed to support entrepreneurs navigating today’s evolving business and startup landscape with confidence.

Articles

Calgary Is Reaching 2 Million People.

By: Daniel Monzon

Article

Calgary is no longer a city waiting for its next big opportunity. The opportunity is already here. We are moving...

What Is a Cap Table and Why Does Every Alberta Startup Need One?

By: Julian Dobre

Article

A cap table, short for capitalization table, is an important equity document your startup will maintain from incorporation through exit....

What a Healthy Business Foundation Actually Looks Like

By: Daniel Monzon

Article

A lot of founders think a healthy business foundation starts with a great idea, a strong logo, or a polished...

The New Marketing Engine: How AI Is Changing the Rules

By: Steven Blair

Article

Artificial intelligence has rapidly changed the way marketing is planned, executed, and measured. For entrepreneurs and growing companies, AI is...

AI as a Force Multiplier for Small Teams

By: Jesse Lalli

Article

The economics of small teams are changing. Tasks that once required multiple dedicated roles can now be handled by a...

How Founders Should Position and Communicate Their Value

By: Daniel Monzon

Article

Over the years, I have personally heard more than 1,200 pitches from founders starting businesses. The number one problem I...

Newsletters

Launch Sequence | February 2026

By: Catapult Team

Newsletter



Launch Sequence | January 2026

By: Catapult Team

Newsletter

Launch Sequence | November 2025

By: Catapult Team

Newsletter

Launch Sequence | September 2025

By: Catapult Team

Newsletter

Resources

BDC Business Plan Template

By: Catapult Team

Resource

The Business Development Bank of Canada's free business plan template is one of the most practical starting points available to...

Canada Business Network — Writing Your Business Plan

By: Catapult Team

Resource

The Government of Canada's central hub for starting a business. Covers incorporation, licensing, permits, writing your business plan, and market...

Business Model Canvas — Strategyzer

By: Catapult Team

Resource

The Business Model Canvas is the global standard for mapping out a business model on a single page. Used by...

Innovation Canada — Funding Finder

By: Catapult Team

Resource

The federal government's central platform for finding grants, loans, and funding programs across Canada. Search by industry, business stage, and...

Alberta Small Business Resources — Alberta.ca

By: Catapult Team

Resource

The Government of Alberta's official small business hub. Covers Business Link support, the Canada Small Business Financing Program, export expansion...

Futurpreneur Canada

By: Catapult Team

Resource

A national non-profit offering financing up to $20,000, mentorship, and business planning tools to entrepreneurs aged 18 to 39. One...

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